For two years, iMARS acted as an official press office of ABB in Russia and was responsible for creating newsworthy events, working with the media and expert community, as well as holding press events. The agency organized information support of ABB’s first greenfield project (a low voltage equipment plant in the Lipetsk Special Economic Zone) opening on June 30, 2015. Deputy Minister of Economic Development of the RF Aleksandr Tsybulskiy, Head of the Administration of Lipetsk Region Oleg Korolev and President of ABB Russia Anatoliy Popov took part in the ceremony.