As acknowledged by journalists and bloggers, #beautypartyinthesky, organized by iMARS for the German cosmetic brands essence and CATRICE, became one of the brightest beauty events of 2015. For one day, a loft on the 42nd floor of the Imperia Tower, Moscow City, turned into girls’ paradise – with beauty corners from both brands, mouth-watering treats, an original thematic candy bar and makeup lessons from makeup artist and blogger Sergey Ostrikov.